We surveyed UK wholesale costs and menu prices across 100+ locations to help you identify where your margins are leaking.
| Dish & Thai Name | Avg. Food Cost | London Pricing | Regional UK Pricing | Raw GP Target |
|---|---|---|---|---|
| Pad Thaiผัดไทย | £2.80 | £13.50–£15.50 | £11.95–£13.95 | ~80% |
| Green Curry (chicken)แกงเขียวหวาน | £3.20 | £15.50–£19.50 | £11.99–£13.00 | ~83% |
| Red Curry (prawn)แกงแดง | £3.40 | £17.50–£19.00 | £12.99–£15.95 | ~82% |
| Massaman Curry (beef)มัสมั่น | £4.20 | £15.99–£23.50 | £14.80–£18.50 | ~79% |
| Lamb Shank Massamanแกงมัสมั่นขาแกะ | £7.50 | £21.00–£29.95 | £18.95–£23.75 | ~70% |
| Tom Yum Soup (prawn)ต้มยำกุ้ง | £3.50 | £12.50–£15.50 | £9.95–£12.50 | ~77% |
| Som Tum (papaya salad)ส้มตำ | £2.10 | £11.50–£14.00 | £9.95–£12.95 | ~84% |
| Pad See Ewผัดซีอิ๊ว | £2.50 | £13.00–£15.95 | £11.50–£13.50 | ~81% |
| Drunken Noodlesผัดขี้เมา | £2.65 | £13.00–£17.95 | £11.95–£14.50 | ~82% |
| Chicken Satay (starter)ไก่สะเต๊ะ | £1.65 | £9.00–£11.50 | £6.49–£9.60 | ~83% |
| Thai Fish Cakesทอดมันปลา | £2.00 | £9.50–£11.50 | £8.50–£10.40 | ~82% |
| Chilli & Lime Sea Bassปลากะพง | £4.50 | £17.95–£19.50 | £15.95–£17.95 | ~75% |
| Weeping Tiger (sirloin)เสือร้องไห้ | £6.20 | £21.95–£22.95 | £18.95–£21.00 | ~72% |
| Tamarind Duckเป็ดผัดมะขาม | £6.00 | £20.50–£26.95 | £18.95–£23.75 | ~77% |
| Mango Sticky Riceข้าวเหนียวมะม่วง | £2.95 | £7.50–£8.95 | £6.95–£7.95 | ~62% |
| Banana Frittersกล้วยทอด | £0.85 | £6.50–£7.95 | £5.95–£6.95 | ~88% |